Faces  of Utah winter 2024

FACES of Utah. The Magazine.
The Origin Stories of Utah’s Enterprenuers.

  • Altaholic Lee Cohen: Alta’s Legendary Ski Photographer

    Altaholic Lee Cohen: Alta’s Legendary Ski Photographer

    This is the story of Lee Cohen, a living legend at Alta who has spent over four decades capturing the magic of Utah’s powder-filled slopes. From coining the iconic “Altaholic” slogan to crafting some of the most celebrated ski images in history, Cohen’s life and career embody a profound love for Utah’s majestic mountains and an enduring passion for powder skiing.

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  • From Helicopters to Game Rooms: How Josh Thorne Revitalized a Utah Legacy

    From Helicopters to Game Rooms: How Josh Thorne Revitalized a Utah Legacy

    What does flying billionaires in Aspen and performing high-altitude rescues have to do with custom game rooms? For Josh Thorne, a former helicopter pilot, the leap from the skies to Salt Lake City’s Quality Billiards wasn’t just a career change—it was a chance to build something lasting. His story isn’t the typical entrepreneurial tale, and it might just make you rethink where life’s unexpected turns can take you

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