This is the perfect season to enjoy Rosé wine and every season is the right time to support important social causes. That’s why the House Wine company has launched a special new wine for a “colorful cause.”
The winery launched a Limited Edition Rainbow Rosé Bubbles can (SRP $5.99) “to celebrate and support LGBTQ equality and love in all its forms.” From May 1 through August 31, House Wine will donate $2 for every case of Limited Edition Rainbow Rosé Bubbles sold to the Human Rights Campaign, America’s largest organization working for lesbian, gay, bisexual, transgender and queer equality.
Just in time for Pride Week, this wine is bright, fruity and a bit fabulous. Fresh berry aromas make way for lively citrus notes on the palate in this unpretentious wine. The rainbow colored can (373-ml) makes this Rosé a perfect choice for outdoor picnics, barbecues, camping, hikes, boat & bike trips, and more. And, produced at a relatively low alcohol percentage of 11.57% ABV, you can sip House Wine Rosé Bubbles in the hot sun and still keep your wits about you.
“House Wine has always stood for authenticity and, as a brand, has been unapologetically bold,” said Brad Mayer, senior vice president of marketing for Seattle-based Precept Wine, parent company of House Wine. “Inclusion and acceptance of all kinds of love are worthy of celebration and we are thrilled to support the HRC and the LGBTQ community with our House Rainbow Cans in this special partnership.”
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Originally trained as an anthropologist, Ted Scheffler is a seasoned food, wine & travel writer based in Utah. He loves cooking, skiing, and spends an inordinate amount of time tending to his ever-growing herd of guitars and amplifiers.
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