When Johanna went to sleep last night, her Kickstarter crowdfunding campaign was 97% funded. And if she’s lucky, today her baking company The Loaf will hit its $10,000 goal and become reality.
Utahans who want to make National Lucky Penny Day especially meaningful for Dasteel or any of the other 39 other entrepreneurs running crowdfunding campaigns may want to check out the Kickstarter website today and make a pledge.
The Loaf’s campaign caters to people who are looking for baked goods that are paleo, gluten-free and vegan — and that actually taste good. Kickstarter campaigns are “all or nothing” so they are only funded if they reach their dollar goal.
The Loaf, has just been endorsed as a Kickstarter “Project We Love” by the popular website. Fewer than eight percent of Kickstarter’s current 3,883 campaigns are honored as “Projects We Love.” At the time of its endorsement April 19, The Loaf was one of only three Utah Kickstarter campaigns to hold the recognition and had earned $8,450 of its $10,000 goal.
“We’re thrilled that Kickstarter likes our product,” said company founder Johanna Dasteel. “This lends us credibility that we hope will attract more backers now and also help us connect with investors in the future.”
Kickstarter campaigns are “all or nothing” so The Loaf will only be funded if it reaches its goal by the deadline of 3:30 a.m. Thursday, April 26.
Here are direct links to The Loaf’s campaign and 39 other Utah businesses currently live on Kickstarter:
Click here to see the live Kickstarter campaign for The Loaf, which specializes in paleo and gluten-free breads and chocolate chip cookies that actually taste good.
Click here to see the other 39 Utah companies live on Kickstarter. (It’s tricky to single out Utah projects unless you’re really familiar with Kickstarter. The first 40 campaigns you see are live.)
Click here to learn more about National Lucky Penny Day.